How do the complete franchise models of Luxottica and Specsavers compare? We asked the following questions: mivision: How can franchisees for a new store ensure they earn enough money to finance their current lifestyle while building their business? Specsavers was launched in Australia in January 2007 as a supplier and opened its first partnerstore in February 2008. It then started at the end of 2008 in New Zealand and has opened 302 stores throughout Australasia to date. Specsavers` «partnership model» has flourished because the roles are clearly defined — Specsavers exists to support each Specsavers partner and provides first-class products, supply chains, marketing, computer systems, training services and all accounting, management and back-office services that often cause the headaches associated with the business. This allows store partners to focus exclusively on what they do best — providing the best customer and eye care experience and developing their teams. Doug and Mary Perkins, who almost reached the top of the Sunday Times Rich List of the UK`s 1,000 richest people with an estimated fortune of 1.15 billion pounds (AUD 1.8 billion), attribute the success of specsavers to their franchise model. Generally, an unsuccessful franchise is based on the fact that the business owner does not realize that they are the key to the success of the business. It is important that franchise partners are actively involved in the management of their business, including a business plan, as well as in understanding the main drivers of their business. From there, continuous monitoring of business results and, where appropriate, changes are essential to the success of each business. If you want to invest in a franchise of opticians that follows a more traditional franchise model, Leightons could be the perfect opportunity for you. It has become one of the best suppliers of audiology and optometric supply in the country for more than 90 years. The Perkins attribute their success to their franchise model and the deregulation of the British optics market by Conservative Prime Minister Margaret Thatcher in the 1980s, which allowed opticians to use previously banned advertising and marketing techniques to quickly capture a market owned by independent local opticians.  Platinum Property Partners is the world`s leading real estate investment franchise. They will help you by […] Franchisors should ensure that the accuracy of the information provided to potential franchisees is assessed.
Franchisors should invest in training their salespeople to be tailored to the legal risks inherent in each sales process. However, franchisees will still only succeed in the franchise model that supports them. If the model in which a franchisee buys is not tested, a failure is obviously a possibility. If you`re fascinated by franchising, but don`t want to follow the traditional path, Specsavers could be the perfect company to join you. If not, take a look at our other health franchise here. mivision: What are the benefits of entering into a franchise agreement with your company? All Specsavers JVPs receive a guaranteed market royalty and a super-package for the full expiry of their franchise agreement.